Dr. Jisu Kim is an assistant professor at the Singapore Institute of Technology where she teaches in the Digital Communications and Interactive Media program. She is an affiliate fellow at the Information Society Project and an affiliated scholar at The Justice Collaboratory (Social Media Governance Initiative) at Yale Law School. Prior to arriving at SIT, she was on the faculty at Wenzhou-Kean University. She was also a resident fellow at the Information Society Project at Yale Law School.
Dr. Kim’s research focuses on how digital technologies influence the public’s communication and engagement with news and information on social media, with an emphasis on computational methods. Dr. Kim’s goal is to understand the factors that influence the public’s trust in organizations and engagement behaviors to help these organizations devise a better strategy for engaging with their audiences. In addition, her work seeks to examine the factors that influence users’ trust in artificial intelligence (AI) and interaction with AI platforms. She sees herself working as an interdisciplinary scholar, developing useful computer programs or platforms for organizations and their audiences to enhance productive interactions between the two parties. Dr. Kim has collaborated with many different social media platforms and media organizations for her applied research.
Thus far, her work has been published in peer-reviewed journals, including Social Media + Society, International Journal of Human-Computer Interaction, Proceedings of the ACM on Human-Computer Interaction, Journalism Practice, Corporate Social Responsibility and Environmental Management, and International Journal of Nonprofit and Voluntary Sector Marketing. She also won multiple paper awards at major communication conferences, such as the Association for Education in Journalism and Mass Communication (AEJMC).
With respect to teaching, her teaching areas include social media, audience engagement, media practices, data analytics, data visualization, communication theories and applications. Born in Seoul, Republic of Korea, Dr. Kim earned a BA in Political Science, an MA in Journalism and Mass Communication at Korea University, and a PhD in Mass Communication from the Hubbard School of Journalism and Mass Communication at the University of Minnesota – Twin Cities.
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Jisu Kim 